Sage (Work In Progress)
Logo Design, Brand Identity Development, Print and Digital Design, Visual Guideline Creation
Collaborating closely with Sage, a chic, minimalistic, and earthy brand identity was crafted, featuring a visually soothing palette and powerful design elements, aligning seamlessly with their vision of simplicity and growth.
Project Overview
Main Theme: Harmonious Simplicity – Crafting Modern, Chic, and Earthy Designs for Growth.
Timeline: December 2023–Present
Freelance Work: Brand identity
Type of Project: Branding and Identity Development, Logo Design, Color Palette Selection Software Used: Illustrator, Photoshop
Design Philosophy
In collaboration with Sage Online, the design journey unfolded as we worked hand in hand to bring their vision to life. The brand’s identity and logo were carefully crafted to embody a mix of chic, minimalistic, and earthy vibes, staying in tune with what’s modern and stylish. The soothing colors chosen for the brand were intentional, meant to be easy on the eyes and create a calming effect. This thoughtful selection of colors is not just about aesthetics; it’s a way to make sure that every interaction with the brand feels pleasant and welcoming.
Sage Online’s motto, “Curating Powerful Feeds,” reflects our joint effort to keep things simple yet impactful. Together, we aimed to help brands grow by blending contemporary design trends with the unique ideas Sage Online brings to the table.
The Design Process:
Working closely with Sage Studio’s small and experienced team, we ensured that each design element tells a story. The focus on simplicity doesn’t just mean less clutter; it means a clear connection with the audience. From choosing colors to making quick decisions, our collaboration allowed us to create designs that are not only visually appealing but also meaningful.
In every stage of the design process, from conceptualization to execution, our joint efforts aimed for excellence. The result is a design that not only reflects modern trends but also captures the essence of Sage Studio’s vision for growth. The curated feeds stand as a testament to our collaborative journey, inviting everyone to experience the visual impact of our work.